Celuk Jewelry Festival II, Good Time to Promote SME Products

Celuk Jewelry Festival II, Good Time to Promote SME Products

Celuk Jewelry Festival (CJF) for the second time will be organized on October 13, 2017. The CJF opening will be conducted by the Ministry of Cooperatives and SMEs, A.A. Gede Ngurah Puspayoga and attended by a number of national figures such as former President Megawati Soekarnoputri and Rieke Diah Pitaloka. This annual event packed with

Celuk Jewelry Festival (CJF) for the second time will be organized on October 13, 2017. The CJF opening will be conducted by the Ministry of Cooperatives and SMEs, A.A. Gede Ngurah Puspayoga and attended by a number of national figures such as former President Megawati Soekarnoputri and Rieke Diah Pitaloka. This annual event packed with various events is targeted to attract up to 20,000 visitors.

Chairman of the CJF Committee, Ketut Widi Putra, said that this year’s CJF features the theme ‘Masterpiece of Archipelagic Jewelry’ picking the best works of Indonesian jewelry craftsmen. This event will be held on October 13 to 15 at Wantilan of Dalem Temple of Celuk village. “This CJF is followed by around 24 SME jewelry craftsmen, 24 culinary stalls and 20 exhibitors of various products,” said Widi Putra in a press conference in the Meeting Room of LPD Celuk village on Friday (Oct. 6)

This event is combined with various activities including jewelry exhibition, exhibition of various products, competition, seminar, workshop, cultural performance, jewelry making class, culinary fair, fashion show, live music, river hash run and other activities. “We do hope, this event can improve the economy of Celuk village. It is an event to promote various products and sales of creative products in the form of silverworks, culinary products, fashion products, etc.” explained Widi Putra.

This event will also be graced with an entrepreneurial seminar with the speakers such as Panudiana Khun (Chairman of Apindo Bali) and Dr. Windu Segara Senet (Founder of Mangsi Coffee). The topic on tourism village will be presented by Jero Mangku Kandya (tourism practitioner), Cokorda Gde Putra Sukawati (senior figure of Ubud Palace), A.A. Rai Arma (Founder of ARMA), and Gusti Ngurah Wisnu Wardhana (Tri Hita Karana Foundation).

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Then, the topic about online marketing strategy for SMEs will present the speaker Rieke Diah Pitaloka (a Member of Parliament), website creation seminar supported by Bali ICT volunteers. In addition, several workshops are also held, such as traditional jewelry making workshop of Celuk, 3D design, and photography of jewelry. “The event is also enlivened with performances of gamelan music, dance and live music supported by local artists including Rai Peny and Celekontong Mas,” he said. (BTN/015)



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